Direct mail works best when we can target specific segments of customers and prospects with a relevant offer. Therefore, we recommend having at least $3M in annual store revenue to ensure the segment sizes are large enough gather statistically relevant data and impact your overall business.
We work with all types of businesses. The type of business will help dictate what campaigns types are most suitable. For example, consumable products like food items, supplements and cosmetics are ideal for acquisition, retention & reactivation campaigns, as are brands with an assortment of related products such as apparel, sporting goods, books, home decor, toys, and more.
MailMatch™ campaigns targeting prospects that have not yet converted are great for businesses that cater to more one-and-done, high AOV customers.
Postcards and especially handwritten cards are an amazing way to thank a customer for their purchase and ask for reviews or referrals.