POSTPILOT VS. Poplar
Why Shopify Brands Choose PostPilot Over Poplar
PostPilot is AI-powered programmatic direct mail that drives the best results for thousands of brands. It's 100% done for you. At the best prices in the biz.
See why the best brands love PostPilot
Trusted by the Best in Ecommerce
When Brands Want to Say, "Direct Mail for Shopify," They Just Say, "PostPilot."
Full-Funnel
Launch the best-performing, full-funnel solution with mail. Prospect with proprieatry AI lookalike audiences. Retarget anonymous website visitors, list subscribers, and cart/checkout abandoners. Retain using RFM parameters or specific segments in your ESP.
Best Reporting + Benchmarking (By Far)
Performance metrics, industry benchmarking, and 100+ reports. Track real-time performance and see how you're performing compared to the rest of your vertical. Plus, get a suite of sociodemographic reporting for your customer base—free. Nobody else comes close to this level of data.
Done For You
Full-Service vs. Self-Service. PostPilot handles everything for you. Account management, strategy, design, and printing. Just approve and watch results roll in.
Built for YOUR Stack
Native Shopify ecosystem integrations. We're Shopify marketers through and through. Extend your email/SMS strategy with PostPilot, whether you're on Klaviyo, Yotpo, Attentive, Omnisend, and/or Sendlane.
No Third Parties
No buying data or printing services. Unlike the competition, we have our own proprietary dataset. Plus, we’re vertically integrated, with our own fleet of fancy printers (including handwriting!). Get quicker turnaround times, A+ quality, and the lowest prices in the industry.
Fastest Turnaround
From concept to mailbox in record time. PostPilot launches campaigns in days, not weeks, with our hyper-streamlined process.
The Ultimate Cheat Sheet: PostPilot vs. Poplar
Sends postcards
Batch mailings
1-1 personalization
Automated campaigns
Industry benchmarking for direct mail performance
Best pricing / no minimums or contracts
Proprietary, AI-powered customer acquisition capabilities with the most powerful data + models
Free done-for-you strategy and design
Exclusive ShopDrops™ retail campaigns
Handwriting capability
Automated birthday campaigns (CRM/loyalty not needed)
In-house printing
100+ free Shopify and customer demographics reports
Marketers Can’t Stop Raving About PostPilot
Our Integrations
Frequently Asked Questions
Is there a minimum commitment?
There is no minimum order quantity for retention or retargeting campaigns. For prospecting campaigns, we have minimums to dial in lookalike targeting and drive the best possible results for you.
How does pricing work?
Pricing includes a subscription and the best per-mailer send rates. Prices with PostPilot actually decrease per send as you scale, and there are no hidden monthly license/tech fees.
What is included in my subscription?
Starting at our Pro plans, you can leverage our full-funnel targeting suite and will be assigned a dedicated account manager and design resources. Your account manager will guide your direct mail strategy, ensure your campaigns are launched on time, keep you updated on campaign progress and results, and make recommendations for testing, optimizations, and scaling.
Ready to start printing money?
Join thousands of successful brands using PostPilot to drive growth through direct mail.
