Nerd Marketing Ecommerce Podcast

Data-driven marketing strategies scale the success of mattress sales in the e-commerce space. Eric Hutchinson, the co-founder of Resident Home, an $800 million mattress company, knows a bit about marketing best practices.

Hosts Drew Sanocki and Michael Epstein chat with Julianne Hummelberg, a VP at Summit Partners, to share the secrets of dominating the CPG industry. With Julianne's experience in investing in CPG brands, she gets into crucial success factors that entrepreneurs should prioritize.

What's it like to exit for $225 million? Craig Elbert spills. He's the former CMO of Bonobos and now Co-Founder, CEO at Care/of, a company that was sold to Bayer for $225 million.