The Postcard That Drove a Purchase (Quietly)

So I was shopping. I was going away with my wife to Colombia for a few days and I was shopping for a pair of new bathing suit. And I went on went on this website. I was looking at the products, didn't add them to the cart, but I was browsing. I purchased that from there before and I said, you know, I got busy or whatever it was and I just left. Couple of days later a postcard showed up at my house. I was like, oh, this is awesome I know how they did this so I still didn't purchase but I just saw the postcard I left it on the kitchen counter. My birthday was coming up. I didn't say anything to my wife about it was I left it in the kitchen counter because I was gonna buy I was gonna you know at some point I was gonna make the purchase. I just didn't have time Then my birthday right before I went to Columbia. I realized I didn't I didn't have time to to order the shorts or I forgot to order the shorts. But then I got three pairs of the shorts that my wife ordered from the postcard that I left on the kitchen counter. Like that attribution, right? Like that's, she purchased with her email address. So, know, none of that attribution got back to the postcard, but it was 100 % because of the postcard that that purchase was made.