The Hidden Goldmine in Legacy Brands

Summary
Legacy brands stuck on outdated tech are a goldmine if you know how to modernize them. Here’s how experts are turning this into a high-paying opportunity.
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Transcript
I think there's a real opportunity to look for legacy brands that are just on these archaic old stacks. And you serve as sort of the shepherd and advisor and veteran on, know, really get them, get them onto off the shelf. And you can work with a private equity fund like we worked with Kingswood, but there's, there's several out there now that are open to acquiring one of these legacy stacks, or if you wanted to just build a consulting practice around taking costs out of the business, moving to off the shelf. I feel like I figured that out late in my career, but it was a real, it was a real need. And you can demand a premium if you're good at it.