POSTPILOT VS. LOB

Why Brands Consistently Choose PostPilot Over Lob

Beyond API Access: Complete direct mail solution withcreative, printing & ROI tracking—no coding needed

5.0

See why the best brands love PostPilot

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Trusted by the Best in Ecommerce

AI-powered Direct Mail. Full-service. No
coding required.

PostPilot is built by marketers for marketers. More intuitive and cost-effective than API tools. We handle everything from design to delivery.

Smart Targeting

Target Customers, Not Just Addresses. While Lob delivers to addresses, PostPilot delivers to your best prospects. Our targeting uses customer data to identify high-value audiences, not just validate addresses.

Real-Time Analytics

Performance Metrics, Not Just Delivery Status. PostPilot shows you what happens after delivery with complete campaign metrics. Track response rates and ROAS in one dashboard. Other services only tell you if mail was delivered. Direct mail with digital accountability.

Done For You

Full-Service vs. Self-Service. PostPilot handles everything for you with no technical knowledge required. Just approve and watch results. Other platforms only provide tools for developers.

AI Powered Targeting

Think Meta for Mail. AcquisitionAI buildslookalike audiences based on the largest andmost powerful data set ever created for directmail. Target thousands of attributes to bring inmore customers like your best.

In-House Printing

No buying paper. Unlike the competition, we’revertically integrated, with our own fleet of fancyprinters. No sub-contracting means you getquicker turnaround times, top-notch quality,and the lowest prices in the industry.

Fastest Turnaround

From Concept to Mailbox in Record Time: PostPilot launches campaigns in days, not weeks, with our streamlined process. No delays waiting for developer resources or API integration like with other platforms.

The Ultimate Cheat Sheet: PostPilot vs. Lob

PostPilot
Lob

Sends postcards

Sends postcards

Batch mailings

1-1 personalization

Automated campaigns

Best pricing / no minimums or contracts

Customer acquisition capabilities, including website visitor retargeting, email lead retargeting, and AcquisitionAI prospecting using proprietary data. Not just a simple mail service to addresses you already have.

Robust Native Shopify integration

Robust Native Klaviyo integration

Exclusive Cardalog™ catalog alternative

Free done-for-you strategy & design

Exclusive ShopDrops™ retail campaigns

Handwriting capability

In-house printing

Marketers Can’t Stop Raving About PostPilot

100+ more Shopify 5-star reviews than other direct mail platforms. Don’t miss out on what top brands already know.
Anastasia Beverly Hills
"PostPilot has been a game-changer for our marketing strategy."
Marketing Director
Cozy Earth
"PostPilot has helped us scale our Direct Mail Program with real time tracking, quick lead times, and great incremental results."
Marketing Director
Jocko Fuel
"We are very pleased with PostPilot. Our account person, Jané, is very responsive and offers insights on the performance of our campaigns, which is super helpful."
Marketing Director
Miracle Brand
"The best around. Great team, rates, product. Can't recommend more highly."
Marketing Director
Hexclad
“PostPilot has been a game-changer for our customer acquisition strategy. The ROI is consistently 3–4x our ad spend.”
Marketing Director

Our Integrations

PostPilot plays well with others. We integrate with key Shopify apps to help grow your business. Explore our latest crew of tech partners.

Frequently Asked Questions

Everything you need to know about PostPilot and direct mail marketing.

Is there a minimum commitment?

Frequently Asked

There is no minimum order quantity for retention or retargeting campaigns. For prospecting campaigns, we have minimums to dial in lookalike targeting and drive the best possible results for you.

How does pricing work?

Frequently Asked

Pricing includes a subscription and the best per-mailer send rates. Compared to Lob, prices with PostPilot actually decrease per send as you scale, and there are no hidden monthly license/tech fees.

What is included in my subscription?

Frequently Asked

Starting at our Pro plans, you can leverage our full-funnel targeting suite and will be assigned a dedicated account manager and design resources. Your account manager will guide your direct mail strategy, ensure your campaigns are launched on time, keep you updated on campaign progress and results, and make recommendations for testing, optimizations, and scaling.

Ready to start printing money?

Join thousands of successful brands using PostPilot to drive
growth through direct mail.